Author

About the Author
David Verney is a graduate from the University of West London, husband, father, Christian and Tottenham Hotspur fan. He started Krannaken.com during his final year at University. The initial idea was just somewhere to put his ideas on the subject of music marketing. However, it has been going strong since then and (at the time of writing) this website is just over 3 years old. Ideas don't dry up because the industry is always changing. New websites with new features are being launched all the time. Therefore, Writer's Block does not feature. I hope you enjoy the blog. Please hit one of the banners and claim your free copy of The Complete Guide to Music Marketing. I plan to update my book with new content every year.

How to Make Money From Music: Your 2024 Update

In the ever-evolving landscape of the music industry, finding financial success as a musician can be as complex as it is rewarding. Artists like Venus Theory demonstrate that with strategic planning and diverse skills, it’s possible to carve out a sustainable living. As you read through this post, you will learn how to make money…

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Your Guide to the Rise and Success of TikTok

TikTok’s meteoric rise to fame is a tale of innovation, timing, and understanding the zeitgeist of digital culture. As a short-form video platform that allows users to create, share, and discover 15-second clips, However, it has redefined social media interaction and content consumption. Its success hinges on a sophisticated algorithm that delivers a hyper-personalised feed,…

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Building a Fanbase as an Emerging Artist: Essential Strategies

Building a Fanbase as an emerging artist is as crucial as it is formidable. Your career hinges not only on your talent but also on your ability to resonate with an audience who will follow your work with enthusiasm. This takes time and effort, moulded into a coherent strategy that grows your visibility and connects…

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All You Need to Know About Microcontent Creation for Musicians

In today’s digital landscape, musicians must navigate more than just the creative process of making music; they also need to engage with fans and build their brand via content creation. Microcontent, with its short and snappy nature, presents an excellent avenue for musicians to maximise their online presence, ensure active engagement with their community, and…

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MBox Studio by AVID: All You Need to Know…

The Avid MBox Studio represents a significant advancement in the realm of audio interfaces, catering to an array of audio professionals and enthusiasts. Being part of a lineage that has made a considerable impact on personal recording setups, this USB audio interface serves as a multifunctional hub for your studio. It can accommodate everything from…

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Jamstik Studio Midi Guitar For Electronic Music Production

In your quest for the perfect blend of traditional guitar playing and electronic music production, the Jamstik Studio MIDI Guitar has emerged as a noteworthy contender. After spending some time with this vibrant Orange Matte model, it’s clear that it combines the best of both worlds. Midi guitars like the Jamstik Studio are ideal for…

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BPB 64 For A Free Classic 80s Inspired Sound

The BPB 64 revitalises the iconic sounds of the Commodore 64 for modern music producers and nostalgists alike. This free synthesiser plugin offers a sample-based approach to sound generation, meticulously capturing the essence of the Commodore 64’s SID chip – the magic behind its distinctive chiptune flair. By utilising samples from various original units, each…

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Differences Between X.com and Twitter: Is X Better?

The social media landscape has experienced seismic shifts with the rebranding of Twitter to X. This evolution represents a significant turning point in how users interact with and utilise the platform. The transition from Twitter’s well-known branding to the new identity of X has sparked intrigue and speculation in technology circles. The newly rebranded entity…

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How to Use YouTube Shorts For Music Artists

With the advent of YouTube Shorts, music artists now have a powerful tool at their disposal to amplify their presence and reach a wider audience. Shorts are short-form videos, up to 60 seconds long, that allow creators to capture the attention of viewers with bite-sized, engaging content. As a music artist, leveraging YouTube Shorts can…

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Music Promotion on Twitter: Killer Strategies for Artists

Running music promotion on Twitter has benefited many artists. The platform has emerged as a powerful platform for all kinds of artists and music professionals to harness when seeking to reach a wider audience and engage with their fanbase. The microblogging service allows users to share updates, links, and multimedia, which makes it an ideal…

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